The ultimate guide to strapless bras
Reintroducing the strapless like you’ve never seen her before
It’s half-way through the night, and although you look ah-mazing, you’re contemplating jetting home so you can rip your strapless bra off in the car. Immediately. We’ve all been there! Historically, not the most comfortable bra choice, the strapless can be a staple forgotten by many lingerie drawers.
If you’re still reeling from a strapless misdemeanour, our reimagined design is set to save the strapless day. Finally, your shoulders can shine and your decolletage can be your number one accessory – without compromising on comfort (yes, we said comfort).
Strapless fast five | What is a strapless bra
1. How does a strapless bra work? A strapless bra features a secure, stay-put design. This often includes a wider band, silicone or grippy lining and structured cups for a comfortable, no-slip fit.
2. Many strapless superstars have moulded or lightly padded cups for a smooth, rounded shape.
3. Serving shoulders for days, she’s the perfect choice for off-the-shoulder, strapless and fashion necklines.
4. Our strapless bras come in lined, push up, balconette, plunge and multiway styles.
5. Our Invisibles Smooth Strapless Bras have broken the mould. Literally. We’ve ushered in a new era of comfort, support and invisibility set to revolutionise your strapless experience.
The star of the strapless show
She’s invisible. She’s comfortable. Some may go as far as to say scandalous. One thing’s for sure; our Invisibles Smooth Strapless Bras have changed the game. Reimagined to lift you up with zero bulk or unsightly lines, you’ll never look at a strapless bra quite the same way again!
Premium fabrication
A new era of strapless requires a new era of fabrication.
- Our exclusive Feather Touch fabric delivers two fabric layers in one, for lightweight flexibility with a powdery-soft feel.
- While she’s not just a pretty face, her luxe matte-finish delivers an elevated look and feel you may even want to show off.
Ultimate comfort and natural shape
You’ll never rip her off in the car after a night out again!
- Ultra soft. Ultra comfy. Our lined and push-up styles feature super-soft foam padding. Cue your dream silhouette, with ultimate comfort and wearability.
- Finally, a strapless back wing that doesn’t dig-in. Our silicone-free back wing design features an exposed elastane grip for even support – minus the ouch!
- With multiway straps, this streamlined chameleon serves five looks in one: strapless, straight, halter, racerback and one shoulder.
Invisible finishes
Gone are the days of added bulk with strap-free support that’s lightweight, comfortable and dare we say – invisible!
- How could a strapless bra possibly be invisible under clothing? Simple. She’s seam-free and boasts an invisible infinity-edge.
- Enjoy ultra-smooth lines under clothing with an invisible hook and eye, for a sleek silhouette.
- If you’re using the multiway straps, our invisible sliders offer discreet strap adjustment, disappearing into removable straps for zero bulk.
How to choose a strapless bra
To tailor your look and feel, our designs come with five bespoke features to choose from: lined, push up, balconette, plunge and multiway.
Lined strapless | Light, ultra-soft foam for a supported shape
Support with everyday va va voom. Love your ladies with lightweight, foam cups for easy-wearing comfort with a little extra zhuzh. Lined styles offer comfortable support, with modesty and a naturally enhanced shape. The subtle sculptress who serenades your silhouette with a beautiful, round shape that looks gorgeous under clothing.
Push up strapless | Ultra-soft foam with boost, for an enhanced silhouette.
She’s your ticket to the top! For lovers of cleavage and voluminous silhouettes, a push-up bra can add up to one cup size. The push up brings the décolletage drama, lifting your ladies to lofty heights with a foam, push-up boost. Accentuating your natural shape with a more pronounced bustline, she’ll bring the head-turning wow factor to every outfit.
Multiway strapless | Can’t pick a silhouette?
Miss multiway is your gal. Serving five looks in one: straight straps, one shoulder, strapless, halter and racerback – she’s the overachieving support you never knew you couldn’t live without.
Plunge vs balconette necklines
Balconette: a straight neckline for an elegant silhouette, she’ll separate your ladies with a natural, upwards lift.
Plunge: a deeper-cut neckline for an open, low-cut decolletage where your ladies steal the show.
How should a strapless bra fit?
If you’ve ever googled: How to keep a strapless bra from falling – keep reading!
How to tighten a strapless bra
Without the addition of strap adjustment, your tightening capabilities are with your hook and eye. When buying a strapless bra, you want her to fit comfortably on the middle hook and eye setting. This gives you wiggle room to move up or down if needed.
How to use a strapless bra
When wearing her, ensure you bend forward slightly and scoop each breast into her cup. This will help you find your ladies find their strapless groove. Designed for open necklines, we recommend saving your strapless showtime for the outfits that need her most. She's more of a special occasion sister, with other styles designed to be your everyday bra bestie.
How to find the perfect strapless bra fit
Much like her strapping sisters, your strapless bra needs to fit correctly around the underband and the cup. This means no dig-in or spillage.
- She shouldn’t slip down when you move.
- Her underwire should feel comfortable.
- You shouldn’t feel the need to adjust her regularly.
- To find the perfect strapless bra fit, head instore to be expertly fitted by one of our Bra Stylists – or check out our Bra Size Calculator.
- Now that we’ve debunked your old strapless perceptions, it’s time to select your strapless starlet and let your décolletage do the talking.